Designing a website that serves its purpose is presenting the platform's intended message in a way that also keeps the reader interested. A well-designed website is characterized by a number of features, including coherence, colors, font, graphics, simplicity, and usefulness. There are a number of critical things that should be [...]
For your website, anytime is a great time to clean up old pages and give your site a refresh. People love new things, and sprucing up your pages could be just what your site needs to keep current viewers interested and bring in new traffic. Just like spring cleaning at home, [...]
Even if a lot of traffic is coming to your website, this doesn’t mean that your clients and sales are increasing. Visitors to a site are very different to having leads or clients. There are a number of factors that affect whether a visitor to the site will end up becoming [...]
Most business owners or marketers are aware that creating good quality content is one of the best ways to keep your website at the top of any search results. But, you don’t always have to be creating something new to improve your website. You can optimize your website and content by [...]
Many readers want meatier content which is why long-form blog posts are popular. Not everyone on the web wants to scan. In fact, long-form blog content is one of the best ways to make your site stand out and get attention. But, you need to make sure there's more to the [...]
Keyword research is the first and very essential step in the SEO (search engine optimization) process and is an integral part of your SEO strategy. Before you create your website’s content, you have to find out what search terms your audience uses. These are keywords and based on these keywords you [...]
With over 10,000 WordPress themes available, it can be daunting for beginners to find the best WordPress theme to suit their needs. Is there a single WordPress theme that fits all use-cases? The answer is yes, you can use a popular multi-purpose WordPress theme on just about any kind of website. [...]
Do you need to change a WordPress theme and are having trouble getting this done? The process for switching WordPress themes is simple, but there are extra steps you should take to make sure it goes smoothly. We have put together this beginner-friendly tutorial to help you learn the best ways [...]
Dynamic Search Ads (DSAs) made their appearance on the digital advertising scene back in 2011 but they have since gone through some serious upgrades. No matter how advanced and automated they become, DSAs still function on the same core principle as they always have which is to better target your ads [...]
There are several platforms out there, but which is the best for SEO? Wordpress is free which is a plus, and Wix costs money. There are also popular web creating softwares out there like Squarespace and Weebly to add to your decision making process. I would still think the two most [...]
